Working document
The fill cycle client record template
One page per lash client that turns guesswork about her rebook date into a record you can read before she sits down.
Free resources
Resources for lash and brow artists who run their own studio
Everything here is built for the artist who does the set, sends the reminder and pays the rent, all in the same week.
This section holds three kinds of thing. There are calculators for the two numbers that decide whether a lash studio works, meaning the true cost of a set and the capacity of your bed at a given fill interval. There are comparison pages that explain which booking and studio software suits which kind of lash operator, written as fit questions rather than scorecards. And there is a working client record template you can print and use at the bed tomorrow.
None of it assumes you have a front desk, an assistant or a marketing budget. It assumes you have one or two beds, a list of clients who mostly like you, and a nagging sense that some of them are coming back later than they used to. Our magazine, Fill Cycle, covers the same ground in longer form, from state licensing rules to what happens to retention when a client trains five days a week.
Free tools
Free calculators for lash and brow artists
Two working calculators for the numbers that decide whether a lash studio pays for itself: what a set costs you, and what your bed can actually carry.
Comparisons
LashRetention compared with the software lash artists actually shortlist
Most lash artists already have a booking app, so the real question is whether anything on your screen is watching the fill interval.
Main guide
How do I know whether my three week fill cycle is realistic for a new client?
It settles how to set, test and correct a fill interval for each individual lash client instead of applying one studio policy to everybody.
Magazine
Fill Cycle
Retention, craft and studio economics for lash and brow artists who run their own books in the United States.
About
Who writes all of this
A short page on who writes these lash and brow retention guides, the years behind a lash bed that inform the numbers, and how to reach her about anything on the site.
Keep the templates, borrow the retention tracking
The calculators, the comparison pages and the fill cycle client record are yours with nothing attached to them. What paper cannot do is watch forty lash clients at once and tell you on a Tuesday morning which six are overdue and which three have been quietly sliding since spring. That part is the product, and a demo runs about twenty minutes.